Kepat:
Kepat is a local startup dedicated to inspiring families to explore the world together through their backpack and baby carrier combo. Designed for active parents, the carrier combines functionality, comfort, and simplicity to create a product that empowers families to stay on the move and connected to their adventures.
Role & Process: Collaborated with the founder to develop promotional materials for Kepat's initial product launch, focusing on creative storytelling to resonate with active families. Conceptualized and implemented visuals that reflect Kepat's ethos of "keeping families exploring." Aligned all communications with the brand guidelines developed by Jacknife, ensuring a cohesive message and connection with the product.
Personalized mail-out cards, complete with a space for a handwritten letter, included with every Kepat purchase to enhance the customer experience and connection.
Promotional business cards designed to incentivize families to join Kepat's mission of exploring and adventuring together.
Promotional Merchandise: Kepat branded crewneck designed for employees.